Topgolf is a global sports and entertainment community that blends technology and entertainment to create meaningful experiences for both golfers and non-golfers. Topgolf Nashville opened in September 2017 and is the 34th location in the United States. In addition to the golf experience, we also create custom content through digital media and strategic partnerships.
Every Topgolf venue has a marketing team that acts as brand ambassadors to the community. Because of the size of the Nashville location, home office felt a designer on the marketing team would be an asset for producing high-quality, brand specific pieces with a quicker turnaround than home office could provide. As part of this marketing team, I am responsible for all visual communications between the venue, associates, and the Nashville community.
Located adjacent to Topgolf, The Cowan is a two-story, 600 capacity music venue. When we renamed the music venue in February 2018, I worked on designing and implementing the redesigned logo and all associated marketing pieces – including website images, in-house digital signage, banners ads, and printed collateral for both the overall music venue and specific shows.